Design is storytelling / Ellen Lupton.
By: Lupton, Ellen [author.]
Material type: TextPublisher: New York, NY : Cooper Hewitt, Smithsonian Design Museum, [2017]Copyright date: ©2017Description: pages cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781942303190 (pbk.)Subject(s): Design -- Human factors | Design -- Psychological aspects | Storytelling in art | Visual communication -- Psychological aspects | Creative thinkingDDC classification: 745.4 LOC classification: NK1520 | .L867 2017Item type | Current location | Call number | Status | Date due | Barcode |
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UG Books | BMS College of Architecture | 745.4 LUP (Browse shelf) | Available | AR-UG3014 |
Includes index.
"This book explores connections between storytelling and design. It examines the psychology of visual communication from a narrative point of view."--Publisher's description.
Overture -- From the director -- Acknowledgments -- Inciting incidents -- Act 1. Action -- Narrative arc -- Hero's journey -- Labyrinth -- Rule of threes -- Scenario planning -- Design fiction -- Act 2. Emotion -- Experience economy -- Emotional journey -- Color and emotion -- Empathy -- Persona -- Product personality -- Act 3. Sensation -- The gaze -- Gestalt grouping -- Just-in-time representation -- Affordances -- Behavioral economics -- Multisensory design -- Aftermath -- Writing tips -- Storytelling checklist -- Index.
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